Werther vs. Papageno efekat: pregled dosadašnjih istraživanja o utjecaju medijskih izvještavanja na suicidalnost
Werther vs. Papageno effect: research of media role on suicidality

Summary/Abstract: Theory about imitating mass media assumes that if modeling works in one direction (imitating suicide), than it works in another one also (positive model). „Werther effect“ is used for explaining the effect of negative media role. It has been used for a few decades. Positive effect of media role in suicides is called „Papageno effect“, and it has been discovered recently. Aim of this article Is to give review of researches about distinction between positive and negative role of media reporting on suicide. According to the researches, it has been defined that media reports about suicides are not representative, since they appeal to sensationally exaggerate suicides, which are rare in everyday life. Tendency to repeat a report about same suicide is connected with higher suicide rate among clinical and general population. It has been determined negative role of media reporting about celebrity suicides on the future suicidal behavior among population with depressive disorder. Certain social variables, especially criminal record, have been shown to be significant for higher risk of copycat suicidal behavior. Proof for the copycat effect is higher rate of same or similar suicides. Based on the researches on this subject, it has been confirmed that media has a significant role on emersion and accretion of suicidal behavior, but also on decreasing and detaining suicidal behavior. It is also important to say that there are a lot of more researches on how medias can provoke suicidal behavior, while it’s still small amount of researches potential positive effects of medias in suicidal behavior.

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