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ITEMA 2020 / 4 – Recent Advances in Information Technology, Tourism, Economics, Management and Agriculture - SELECTED PAPERS

Author(s): / Language(s): English

Keywords: Information Technology; Tourism; Economics; Management; Agriculture

Association of Economists and Managers of the Balkans headquartered in Belgrade – Serbia organized the Fourth International Scientific Conference on Recent Advances in Information Technology, Tourism, Economics, Management and Agriculture - ITEMA 2020 online/virtually (due to the COVID-19 pandemic) on October 8, 2020 via Zoom platform.The aim of the ITEMA 2020 conference was to bring together the academic community (experts, scientists, engineers, researchers, students and others) and publication of their papers with the purpose of popularization of science and their personal and collective affirmation. The unique program combined presentation of the latest scientific developments in Information Technologies, Tourism, Economics, Management and Agriculture, interactive discussions and other forms of interpersonal exchange of experiences.Within publications from the ITEMA 2020 conference:• 12 double peer-reviewed papers have been published in the ITEMA 2020 – Recent Advances in Information Technology, Tourism, Economics, Management and Agriculture - Selected Papers,• 34 double peer-reviewed papers have been published in the ITEMA 2020 – Recent Advances in Information Technology, Tourism, Economics, Management and Agriculture – Conference Proceedings,• 63 abstracts have been published in the ITEMA 2020 - Recent Advances in Information Technology, Tourism, Economics, Management and Agriculture - Book of Abstracts.ITEMA 2020 publications have more than 500 pages. All papers have been scanned with the Crosscheck (powered by Turnitin) and have ORCID iD integration.Participation in the conference took 114 researchers with the paper representing 20 different countries from different universities, eminent faculties, scientific institutes, colleges, and various ministries, local governments, public and private enterprises, multinational companies, associations, etc.

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ITEMA 2020 / 4 – Recent Advances in Information Technology, Tourism, Economics, Management and Agriculture - CONFERENCE PROCEEDINGS

Author(s): / Language(s): English

Keywords: Information Technology; Tourism; Economics; Management; Agriculture

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ITEMA 2021 / 5 – Recent Advances in Information Technology, Tourism, Economics, Management and Agriculture - SELECTED PAPERS

Author(s): / Language(s): English

Keywords: Information Technology; Tourism; Economics; Management; Agriculture

The purpose of the annual ITEMA conference is to support the power of scientific research and dissemination of the research results with the objective to enhance society by advancing knowl¬edge; policy-making change, lives, and ultimately, the world. Our objective is to continue to be the foremost annual conference on cutting-edge theory and practice of information technology, tourism, economics, management, and agriculture, encouraging advancement via excellence, and interaction. ITEMA conference aims to bring together the international academic community (experts, sci-entists, engineers, researchers, students, and others) and enable interactive discussions and other forms of interpersonal exchange of experiences and popularization of science and personal and collective affirmation. The annual ITEMA conference is committed to the highest standards of publishing integrity and academic honesty as ensuring ethics in all its publications. Conformance to standards of ethical behavior is therefore expected of all parties involved: authors, editors, reviewers, and the publisher. The conference organizer follows the Committee on Publication Ethics (COPE) guidelines on how to deal with potential acts of misconduct. All received full papers prior peer review process are subject to plagiarism check with iThenticate by Turnitin software. Any identified plagiarism automatically disqualifies a paper. Afterward, all full papers are double-blind peer-reviewed by the reviewers drawn from the editorial committee or external reviewers depending on the topic, title, and the subject matter of the paper. Peer reviewers provide a critical assessment of the paper and may recommend improvements. Although the au-thor may choose not to take this advice, we highly recommend that the author address any issues, explaining why their research process or conclusions are correct. The conference program of the 5th International Scientific Conference on Recent Advances in In-formation Technology, Tourism, Economics, Management, and Agriculture - ITEMA 2021 held on October 21, 2021, combined presentations of the latest scientific developments in the field of eco-nomic growth, sustainable development, different aspects of globalization, COVID-19 pandemic, business, marketing, human resource management, entrepreneurship, business intelligence, digital technologies, tourism, agricultural production, organic cultivation, and others. The selection of papers for presentation on the conference day was based on quality, originality, and relevance. ITEMA 2021 keynote speakers were Professor Alla Z. Bobyleva – DSc (Economics) represent¬ing Lomonosov Moscow State University (Moscow, Russian Federation) with the topic “Design¬ing a sustainable development transformation program for a company” and associate professor Victor-Alexandru BRICIU from the Transilvania University of Brasov, Faculty of Sociology and Communication, Department of Social Sciences and Communication (Brasov, Romania) with the keynote speech titled “Employer of choice concept”. Within publications from the ITEMA 2021 conference: • 11 double peer-reviewed papers have been published in the ITEMA 2021 Selected Papers, • 27 double peer-reviewed papers have been published in the ITEMA 2021 Conference Pro-ceedings, • 59 abstracts have been published in the ITEMA 2021 Book of Abstracts.Altogether ITEMA 2021 publications have more than 400 pages. All full papers have DOI num-bers and ORCID iD integration. Participation in the conference took 120 researchers representing 20 different countries from different universities, eminent faculties, scientific institutes, colleges, various ministries, local governments, public and private enterprises, multinational companies, associations, etc.

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ITEMA 2021 / 5 – Recent Advances in Information Technology, Tourism, Economics, Management and Agriculture - CONFERENCE PROCEEDINGS

Author(s): / Language(s): English

Keywords: Information Technology; Tourism; Economics; Management; Agriculture

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ITEMA 2022 / 6 – Recent Advances in Information Technology, Tourism, Economics, Management and Agriculture - SELECTED PAPERS

Author(s): / Language(s): English

Keywords: Information Technology; Tourism; Economics; Management; Agriculture

The purpose of the annual ITEMA conference is to support the power of scientific research and dissemination of the research results with the objective to enhance society by advancing knowledge; policy-making change, lives, and ultimately, the world. Our objective is to continue to be the fore-most annual conference on cutting-edge theory and practice of information technology, tourism, economics, management, and agriculture, encouraging advancement via excellence, and interaction. ITEMA conference aims to bring together the international academic community (experts, scien-tists, engineers, researchers, students, and others) and enable interactive discussions and other forms of interpersonal exchange of experiences and popularization of science and personal and collective affirmation. The annual ITEMA conference is committed to the highest standards of publishing integrity and academic honesty as ensuring ethics in all its publications. Conformance to standards of ethical behavior is therefore expected of all parties involved: authors, editors, reviewers, and the publisher. The conference organizer follows the Committee on Publication Ethics (COPE) guidelines on how to deal with potential acts of misconduct. All received full papers prior peer review process are subject to plagiarism check with iThenticate by Turnitin software. Any identified plagiarism automatically disqualifies a paper. Afterward, all full papers are double-blind peer-reviewed by the reviewers drawn from the editorial committee or external reviewers depending on the topic, title, and the subject matter of the paper. Peer reviewers provide a critical assessment of the paper and may recommend improvements. Although the author may choose not to take this advice, we highly recommend that the author address any issues, ex¬plaining why their research process or conclusions are correct. The conference program of the 6th International Scientific Conference on Recent Advances in In-formation Technology, Tourism, Economics, Management, and Agriculture - ITEMA 2022 held on October 27, 2022, combined presentations of the latest scientific developments in the field of knowl¬edge management with blockchain, data-driven vehicle lifecycle management, AI-based website content generation, comparative analysis of protocol attributes, cryptocurrency evidence, electronic invoicing, genetic algorithms for job shop problems, risk management with automation, social net¬works in healthcare, e-platform usage in education, augmented reality learning, information security and cybersecurity, payment security in online commerce, tourism, COVID-19’s economic impact, digitalization, strategic alliances, capital markets, healthcare financing, FINTECH, sustainability reporting, human resources, education strategies, agricultural analysis, and others. The selection of papers for presentation on the conference day was based on quality, originality, and relevance. ITEMA 2022 keynote speaker was full-time professor Kornelije Rabuzin representing the Faculty of Organization and Informatics, University of Zagreb, Varaždin, Croatia with the topic Using Busi¬ness Intelligence. Within publications from the ITEMA 2022 conference: • 12 double peer-reviewed papers have been published in the ITEMA 2022 Selected Papers, • 48 double peer-reviewed papers have been published in the ITEMA 2022 Conference Proceedings, • 106 abstracts have been published in the ITEMA 2022 Book of Abstracts.Altogether ITEMA 2022 publications have more than 700 pages. All full papers have DOI num-bers and ORCID iD integration. Participation in the conference took 193 researchers representing 20 different countries from different universities, eminent faculties, scientific institutes, colleges, various ministries, local governments, public and private enterprises, multinational companies, associations, etc.

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ITEMA 2022 / 6 – Recent Advances in Information Technology, Tourism, Economics, Management and Agriculture - CONFERENCE PROCEEDINGS

Author(s): / Language(s): English

Keywords: Information Technology; Tourism; Economics; Management; Agriculture

The purpose of the annual ITEMA conference is to support the power of scientific research and dissemination of the research results with the objective to enhance society by advancing knowledge; policy-making change, lives, and ultimately, the world. Our objective is to continue to be the foremost annual conference on cutting-edge theory and practice of information technology, tourism, economics, management, and agriculture, encouraging advancement via excellence, and interaction. ITEMA conference aims to bring together the international academic community (experts, scientists, engineers, researchers, students, and others) and enable interactive discussions and other forms of interpersonal exchange of experiences and popularization of science and personal and collective affirmation. The annual ITEMA conference is committed to the highest standards of publishing integrity and academic honesty as ensuring ethics in all its publications. Conformance to standards of ethical behavior is therefore expected of all parties involved: authors, editors, reviewers, and the publisher. The conference organizer follows the Committee on Publication Ethics (COPE) guidelines on how to deal with potential acts of misconduct. All received full papers prior peer review process are subject to plagiarism check with iThenticate by Turnitin software. Any identified plagiarism automatically disqualifies a paper. Afterward, all full papers are double-blind peer-reviewed by the reviewers drawn from the editorial committee or external reviewers depending on the topic, title, and the subject matter of the paper. Peer reviewers provide a critical assessment of the paper and may recommend improvements. Although the author may choose not to take this advice, we highly recommend that the author address any issues, explaining why their research process or conclusions are correct. The conference program of the 6th International Scientific Conference on Recent Advances in Information Technology, Tourism, Economics, Management, and Agriculture - ITEMA 2022 held on October 27, 2022, combined presentations of the latest scientific developments in the field of knowl¬edge management with blockchain, data-driven vehicle lifecycle management, AI-based website content generation, comparative analysis of protocol attributes, cryptocurrency evidence, electronic invoicing, genetic algorithms for job shop problems, risk management with automation, social net¬works in healthcare, e-platform usage in education, augmented reality learning, information security and cybersecurity, payment security in online commerce, tourism, COVID-19’s economic impact, digitalization, strategic alliances, capital markets, healthcare financing, FINTECH, sustainability reporting, human resources, education strategies, agricultural analysis, and others. The selection of papers for presentation on the conference day was based on quality, originality, and relevance. ITEMA 2022 keynote speaker was full-time professor Kornelije Rabuzin representing the Faculty of Organization and Informatics, University of Zagreb, Varaždin, Croatia with the topic Using Business Intelligence. Within publications from the ITEMA 2022 conference: • 12 double peer-reviewed papers have been published in the ITEMA 2022 Selected Papers, • 48 double peer-reviewed papers have been published in the ITEMA 2022 Conference Proceedings, • 106 abstracts have been published in the ITEMA 2022 Book of Abstracts. Altogether ITEMA 2022 publications have more than 700 pages. All full papers have DOI numbers and ORCID iD integration. Participation in the conference took 193 researchers representing 20 different countries from different universities, eminent faculties, scientific institutes, colleges, various ministries, local governments, public and private enterprises, multinational companies, associations, etc.

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ITEMA 2023 / 7 – Recent Advances in Information Technology, Tourism, Economics, Management and Agriculture - SELECTED PAPERS

Author(s): / Language(s): English

Keywords: Information Technology; Tourism; Economics; Management; Agriculture

The purpose of the annual ITEMA conference is to support the power of scientific research and dissemination of the research results with the objective to enhance society by advancing knowledge; policy-making change, lives, and ultimately, the world. Our objective is to continue to be the foremost annual conference on cutting-edge theory and practice of information technology, tourism, economics, management, and agriculture, encouraging advancement via excellence, and interaction. ITEMA conference aims to bring together the international academic community (experts, scientists, engineers, researchers, students, and others) and enable interactive discussions and other forms of interpersonal exchange of experiences and popularization of science and personal and collective affirmation. The annual ITEMA conference is committed to the highest standards of publishing integrity and academic honesty as ensuring ethics in all its publications. Conformance to standards of ethical behavior is therefore expected of all parties involved: authors, editors, reviewers, and the publisher. The conference organizer follows the Committee on Publication Ethics (COPE) guidelines on how to deal with potential acts of misconduct. All received full papers prior peer review process are subject to plagiarism check with iThenticate by Turnitin software. Any identified plagiarism automatically disqualifies a paper. Afterward, all full papers are double-blind peer-reviewed by the reviewers drawn from the editorial committee or external reviewers depending on the topic, title, and the subject matter of the paper. Peer reviewers provide a critical assessment of the paper and may recommend improvements. Although the author may choose not to take this advice, we highly recommend that the author address any issues, explaining why their research process or conclusions are correct. The conference program of the 7th International Scientific Conference on Recent Advances in Information Technology, Tourism, Economics, Management, and Agriculture - ITEMA 2023 held on October 26, 2023, at the Faculty of Organization and Informatics Varaždin University of Zagreb, Croatia; combined presentations of the latest scientific developments in the field of the emerging trend of wine tourism in Albania and the impacts of the COVID-19 pandemic on the U.S. housing market and ICT use in marketing in Montenegro. The studies also cover corporate governance in the energy sector, the influence of crises on Southeast Asian capital markets, and the efficiency of Croatia’s banking sector. Additionally, the papers discuss the role of project teams in sustainable economies, engagement incentives for IT professionals in Bulgaria, and consumer responses to sustainable consumption, with insights gained from eye-tracking experiments. Furthermore, the ITEMA 2023 conference covered the positive and negative effects of digital content consumption, the potential of cryptocurrencies in risk management, and the experiential dimensions driving local producers, the impact of digitalization on HR performance in Morocco, AI adoption in Slovenia, and large language models in text mining are explored, alongside the analysis of cryptocurrencies in tourism and corporate governance’s influence on financial performance in the energy sector, etc. ITEMA 2023 keynote speaker was Ilijana Petrovska, Program Leader of Digital Marketing MSc at Northumbria in Qatar and Full-Time Professor at University American College Skopje, North Macedonia with the topic Customer Empowerment in Digital Age. Within publications from the ITEMA 2023 conference: • 24 double peer-reviewed papers have been published in the ITEMA 2023 Selected Papers, • 44 double peer-reviewed papers have been published in the ITEMA 2023 Conference Proceedings, • 47 abstracts have been published in the ITEMA 2023 Book of Abstracts. Altogether ITEMA 2023 publications have more than 700 pages. All full papers have DOI numbers and ORCID iD integration. Participation in the conference took more than 200 researchers representing 25 different countries from different universities, eminent faculties, scientific institutes, colleges, various ministries, local governments, public and private enterprises, multinational companies, associations, etc.

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ITEMA 2023 / 7 – Recent Advances in Information Technology, Tourism, Economics, Management and Agriculture -CONFERENCE PROCEEDINGS

Author(s): / Language(s): English

Keywords: Information Technology; Tourism; Economics; Management; Agriculture

The purpose of the annual ITEMA conference is to support the power of scientific research and dissemination of the research results with the objective to enhance society by advancing knowledge; policy-making change, lives, and ultimately, the world. Our objective is to continue to be the foremost annual conference on cutting-edge theory and practice of information technology, tourism, economics, management, and agriculture, encouraging advancement via excellence, and interaction. ITEMA conference aims to bring together the international academic community (experts, scientists, engineers, researchers, students, and others) and enable interactive discussions and other forms of interpersonal exchange of experiences and popularization of science and personal and collective affirmation. The annual ITEMA conference is committed to the highest standards of publishing integrity and academic honesty as ensuring ethics in all its publications. Conformance to standards of ethical behavior is therefore expected of all parties involved: authors, editors, reviewers, and the publisher. The conference organizer follows the Committee on Publication Ethics (COPE) guidelines on how to deal with potential acts of misconduct. All received full papers prior peer review process are subject to plagiarism check with iThenticate by Turnitin software. Any identified plagiarism automatically disqualifies a paper. Afterward, all full papers are double-blind peer-reviewed by the reviewers drawn from the editorial committee or external reviewers depending on the topic, title, and the subject matter of the paper. Peer reviewers provide a critical assessment of the paper and may recommend improvements. Although the author may choose not to take this advice, we highly recommend that the author address any issues, explaining why their research process or conclusions are correct. The conference program of the 7th International Scientific Conference on Recent Advances in Information Technology, Tourism, Economics, Management, and Agriculture - ITEMA 2023 held on October 26, 2023, at the Faculty of Organization and Informatics Varaždin University of Zagreb, Croatia; combined presentations of the latest scientific developments in the field of the emerging trend of wine tourism in Albania and the impacts of the COVID-19 pandemic on the U.S. housing market and ICT use in marketing in Montenegro. The studies also cover corporate governance in the energy sector, the influence of crises on Southeast Asian capital markets, and the efficiency of Croatia’s banking sector. Additionally, the papers discuss the role of project teams in sustainable economies, engagement incentives for IT professionals in Bulgaria, and consumer responses to sustainable consumption, with insights gained from eye-tracking experiments. Furthermore, the ITEMA 2023 conference covered the positive and negative effects of digital content consumption, the potential of cryptocurrencies in risk management, and the experiential dimensions driving local producers, the impact of digitalization on HR performance in Morocco, AI adoption in Slovenia, and large language models in text mining are explored, alongside the analysis of cryptocurrencies in tourism and corporate governance’s influence on financial performance in the energy sector, etc. ITEMA 2023 keynote speaker was Ilijana Petrovska, Program Leader of Digital Marketing MSc at Northumbria in Qatar and Full-Time Professor at University American College Skopje, North Macedonia with the topic Customer Empowerment in Digital Age. Within publications from the ITEMA 2023 conference: • 24 double peer-reviewed papers have been published in the ITEMA 2023 Selected Papers, • 44 double peer-reviewed papers have been published in the ITEMA 2023 Conference Proceedings, • 47 abstracts have been published in the ITEMA 2023 Book of Abstracts. Altogether ITEMA 2023 publications have more than 700 pages. All full papers have DOI numbers and ORCID iD integration. Participation in the conference took more than 200 researchers representing 25 different countries from different universities, eminent faculties, scientific institutes, colleges, various ministries, local governments, public and private enterprises, multinational companies, associations, etc.

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Series:ITEMA - International Scientific Conference on Recent Advances in Information Technology, Tourism, Economics, Management and Agriculture

ITEMA 2020 / 4 – Recent Advances in Information Technology, Tourism, Economics, Management and Agriculture - SELECTED PAPERS

ITEMA 2020 / 4 – Recent Advances in Information Technology, Tourism, Economics, Management and Agriculture - CONFERENCE PROCEEDINGS

ITEMA 2021 / 5 – Recent Advances in Information Technology, Tourism, Economics, Management and Agriculture - SELECTED PAPERS

ITEMA 2021 / 5 – Recent Advances in Information Technology, Tourism, Economics, Management and Agriculture - CONFERENCE PROCEEDINGS

ITEMA 2022 / 6 – Recent Advances in Information Technology, Tourism, Economics, Management and Agriculture - SELECTED PAPERS

ITEMA 2022 / 6 – Recent Advances in Information Technology, Tourism, Economics, Management and Agriculture - CONFERENCE PROCEEDINGS

ITEMA 2023 / 7 – Recent Advances in Information Technology, Tourism, Economics, Management and Agriculture - SELECTED PAPERS

ITEMA 2023 / 7 – Recent Advances in Information Technology, Tourism, Economics, Management and Agriculture -CONFERENCE PROCEEDINGS